We design and build your website with search engines in mind to improve online marketing
Services
services: online marketing
All
too often websites are designed from a front-end or graphic perspective
only. Zofo Creative focus on designing and building your website with Search
Engines in mind. This means going beyond the graphical look and feel,
deeper in to the coding
- the language that Search Engines, such as Google,
Yahoo,
AOL
and MSN
understand. We code our sites with meaning not only for greater accessibility,
but also so your site is more visible in search engine rankings.
For information on "how to understand your website statistics" - visit
this page.
ways to market your site
Every new website is vying for the top ten results in Google.
Once your site goes live that’s only the beginning. Online marketing
takes on average a minmum of 6 months for SEO
to take effect. We offer the following methods to increase your presence
online.
- Search Engine Optimisation SEO
– Getting the coding and structure right from the
start to achieve a good page ranking.
- E-Mail Newsletters – The design of eye-catching
newsletters to deliver your message to your customers inbox, spreading
the word about your business. We recommend you build an e-mail database
and focus on your target market.
- Online Advertising – Often the most overlooked,
but primarilly the most cost effective method of promotiong your site
online. It involves requesting link exchanges and the design and building
of online advertisements via banner ads.
- Pay Per Click – Pay per click campaigns work
by placing your keyword targeted ads on search results and content pages.
Each time someone clicks on your link, you are charged a fee based on
your set cost-per-click.
- Google Ad Campaigns – If you can’t wait
to get your site ranked au natural, we recommend this option for you.
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